The 'Bratz Challenge' has gone viral and it's all sorts of crazy
Out of all the effluvia of girlhood, it's probably the dolls which are the most memorable. From carrying them everywhere to giving them their own personalities and dress sense, these dolls allowed us to experiment with our own identities, and gave structure to some of our earlier connections with others.
Now, however, the people of Instagram are proving that dolls don't need to be entirely relegated to childhood. Something called the "Bratz Challenge" has cropped up on social media, where people are recreating their favourite Bratz-inspired looks, and once you take a look, you'll quickly realise where Kylie Jenner got all of her inspiration from.
As it turns out, it was the Bratz dolls that made overlining your lips a thing... Way back in the Noughties.
Now, those are some girls with a pretty evident passion for makeup.